learn about the

BLUSH FAMILY OF STORES

Since 2012, Blush Bridal has been Lincoln, Nebraska’s premiere location for Bridal. Today, we have multiple shopping experiences ready outfit you for all of life’s biggest moments.


meet EMMY & THE “EMMYPIRE”

As the owner of Blush Bridal Boutique, Emmy Gorman has changed the world of bridal and formalwear in the Midwest over the last decade. After her own lack-luster wedding gown shopping experience in 2006, she decided to do something to change how brides found their dream gown.  She believed every bride should have an intimate and unique gown shopping experience; celebrated as a life moment, and not like a regular shopping transaction. 

Since opening the doors of Blush Bridal in 2012 as a special order boutique, to expanding our offerings with Refined Bridal Co.’s in-stock sales mode in 2022, and now revolutionizing the prom, pageant, and formalwear shopping experience with Jewel, Emmy’s ventures—lovingly referred to as the “Emmy-pire” by her team—are bringing fierce fashion, exceptional service, and joyful celebration to all of life’s biggest and best-dressed moments. 

Emmy is dedicated to providing spaces where all can feel welcomed and embraced exactly as they are, and over the last decade and counting as a business owner, she has worked to empower thousands of women in our community. Through employment, through fundraising and community events, and by providing brides and shoppers with truly meaningful life moments. Emmy continues to find new ways to impact the community positively and change how people view the bridal & formalwear industries. She has always said that any store can have beautiful gowns, but we at Blush, Refined, and Jewel, have the experience. 

While being a business owner and leader, she is also a wife and busy mom of two boys. She loves to garden, travel and spend time with friends. In her words:

"Mostly I enjoy planting things and watching them grow, whether flowers in planters, employees in the workplace, veggies in the garden, or businesses in new communities. I love placing little seeds, sitting back and watching them blossom."

the VALUES

AT THE HEART OF ALL OUR STORES

Inclusion

We are deeply committed to creating a safe, welcoming environment for every person who walks through our doors. Size inclusion is a standard, we are proud to provide LGBTQ+ affirming spaces for our queer couples, and we take efforts to maintain staff that represents the diversity of our clients.


Integrity

Trust that we will always lead with honesty and transparency, and make every effort to do right by our clients. We take our roles seriously and we know how special these milestones are.


Joy

We know there a lot of emotions that come with big celebrations and we believe JOY should be at the forefront. Know that we are here to ease stress and make dress shopping the joyous occasion it should be. We’re here to celebrate this moment with you no matter what it looks like.


Empowerment

From our staff to our brides, our shoppers, and beyond, our organization is committed to empowering you to embrace your most authentic self and lead boldly in life!


Growth

Our team is always looking for ways to learn, grow, and improve. Whether professional development, improving our processes, or embarking on new endeavors, know that we are always striving to be better.


Connection

Community & connection is what is it all about. From fostering a tight knit staff that loves to show up for each other and their brides, to cheering our clients on every step of the way, trust that we are so excited to be on this journey with you and are thrilled to have you in our community.

fierce fashion for life’s biggest moments

BLUSH BRIDAL BOUTIQUE

Our special order boutique and Nebraska’s premiere bridal shopping experience, dedicated to providing exceptional service and guidance to all brides and nearlyweds. Blush Bridal best serves budgets over $1500 and wear dates at least 6 months out.

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REFINED BRIDAL Co.

For the bride looking for a simple, straightforward and low-hassle experience. Refined Bridal offers 90 minute appointments shopped directly from our in-stock inventory. Try it on, love it, take it home—easy as that! Refined Bridal best serves brides with wear dates less than 6 months away and budgets under $1500.

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JEWEL: prom & pageant

Your one-stop-shop for all things formalwear. Find a wide style and size collection of prom, homecoming, pageant, and formalwear in stock and ready to wear, with a shopping experience you’ll never forget. Jewel also offers suit and tuxedo rentals and purchases, all endlessly customizable to “suit” your needs from wedding parties to prom fits, and everything in between.

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come AS YOU ARE, leave feeling RADIANT.